Coaching for Trades Entrepreneurs

Joe has walked the path from the ground up—starting with a paintbrush in hand and growing a business that didn’t just survive but thrived. Now, he guides others in the trades—whether in painting, plumbing, HVAC, landscaping, or another hands-on trade—who are ready to elevate their businesses. This isn’t just about coaching; it’s about transforming the way they work, lead, and grow.

  • Leadership Development

    Helping owners transition from technician to leader, sharpening management and leadership skills.

  • Operational systems

    Building streamlined systems so the business runs smoothly without constant hands-on involvement.

  • Marketing Strategies

    Developing marketing that attracts quality clients and builds long-term relationships.

  • Financial Acumen

    Teaching owners how to understand financials, manage cash flow, and set profit-driven goals.

  • Team Building

    Hiring, training, and retaining strong teams that keep the business running like a well-oiled machine.

Angel Investing in Trades & Beyond

Joe leverages 30 years of experience scaling Arch Painting into a national brand to invest in and advise early-stage companies in the skilled trades, construction, facility services, and operational technologies, helping hard-working founders turn strong ideas into scalable businesses.

  • Investment Focus

    Joe invests in early-stage businesses connected to the skilled trades, construction, facility services, or operational technologies. He’s especially drawn to founders who are solving real problems, prioritize service and execution, and aren’t afraid to get their hands dirty. While his main interest is in companies where he can add strategic or operational value,
    Joe is always open to hearing from driven entrepreneurs with compelling ideas.

  • How Joe Helps

    Joe looks for founders with a strong work ethic who may be missing key resources, expertise, or networks. He supports businesses through capital investment, hands-on strategic guidance, operational advice, and as a sounding board. His goal is simple: help close the gap between hard work and scalable success.

Board Participation & Advisory Roles

Joe serves on advisory and fiduciary boards—nonprofit or for-profit—where he can drive real impact, bringing hands-on expertise in scaling operations, refining service models, improving leadership, and strengthening customer experience, all with a no-fluff, action-oriented approach. He’s especially drawn to organizations doing meaningful work in business, community, or cause-driven sectors, and looks to contribute with both empathy and high standards.